TIKTOK / YOUTUBE / X
Video & social advertising for your business.
Use TikTok, YouTube and X when they fit your audience and your goal. We plan channel-specific messaging and creative, then test with a defined budget and a clear measurement plan.
Discuss video & social advertisingMATCH THE CHANNEL TO THE JOB
When this service
makes sense.
YouTube, TikTok and X each serve different discovery and consideration journeys. YouTube can support demonstration and explanation, TikTok can test short-form creative, and X can reach relevant conversations when there is a clear audience fit.
What to consider first
One video rarely works equally well everywhere. Creative requirements, objectives and account eligibility vary. We choose a focused starting channel and prepare assets for its placements, rather than stretching a small budget across all three.
Explore your advertising economicsWHAT WE CAN TAKE OFF YOUR PLATE
A focused scope.
Clear deliverables.
We assess your existing setup, agree on priorities and put the deliverables into your proposal. The scope is tailored to the work your business needs.
Platform media spend is separate from the service fee. The number of channels, creative work, tracking setup and reporting requirements affect the quote.
- 01Channel selection based on audience and offer
- 02Video ad hooks and creative briefs
- 03Placement and format planning
- 04Campaign structure and targeting
- 05Tracking and campaign readiness checks
- 06Performance reviews and next-test recommendations
FROM PLAN TO IMPROVEMENT
How we manage the work.
Choose the channel’s role
Decide whether the campaign should create awareness, bring relevant traffic or generate a measurable conversion. Match that role to budget, audience and sales cycle.
Prepare platform-specific assets
Review video length, aspect ratios, captions, opening hooks and the call to action against the placements being used. You supply approved footage; additional production is scoped separately.
Launch a measurable test
Confirm account permissions, destination pages, tracking and spend limits. Compare conversion evidence alongside reach and video engagement before deciding what to expand.
A SMOOTHER START
What we need
before launch.
We review permissions and readiness with you. Account access is arranged through the platform’s permission tools; passwords are not needed in your quote request.
- 01An eligible advertiser account for the selected platform
- 02Approved video assets and rights to use any music or footage
- 03A relevant landing page and clear offer
- 04An agreed test budget, conversion goal and measurement plan
HOW WE EVALUATE PROGRESS
Conversion outcomes alongside reach, engagement and the role each channel plays.
Attention and reach
Use video engagement to diagnose delivery and creative, not to claim revenue.
Conversion quality
Review what happens after the click or inquiry.
Channel contribution
Distinguish platform attribution from matched customer outcomes and describe coverage gaps.
Reporting should help you make a decision. We separate platform metrics from verified business outcomes and explain where the data is incomplete. See how qualified lead cost is calculated.
Good questions.
Clear answers.
Do we need to advertise on every platform?
No. We recommend channels based on your audience, available creative, budget and conversion journey. A focused test is usually more useful than spreading a small budget across every network.
Do you guarantee TikTok, YouTube or X results?
No. Results depend on the offer, competition, creative, budget and follow-up. We define a test, review the evidence and explain what to improve, continue or stop.
How are YouTube ads managed?
YouTube advertising is managed through Google Ads. We plan suitable video formats, audiences, assets and measurement for your goal and account eligibility.
Can you run TikTok and X ads for my business?
We first check whether your audience, industry, account access and creative fit the platform. Eligible campaigns can then be scoped with a clear test plan and appropriate tracking.
YOUR NEXT MOVE
Let’s give your
marketing a purpose.
Tell us what you sell, who you want to reach and what success looks like.